BMW to showcase iX3 and first Amazon Alexa+ vehicle integration at CES

BMW to showcase iX3 and first Amazon Alexa+ vehicle integration at CES
At CES 2026, the OEM will feature a first-time demo of its AI-powered Intelligent Personal Assistant along with the next evolution of Alexa Custom Assistant for vehicles, a service that enables automakers to create their own intelligent AI assistants built on top of the Alexa+ architecture.
#agenticAI #AlexaCustomAssistant #Amazon #AmazonAlexa #AmazonBedrock #AWS #BMWGroup #BMWIntelligentPersonalAssistant #BMWiX3 #BMWPanoramiciDrive #CES #Futurride #invehicleconversationalAI #largelanguagemodels #LLMs #NeueKlasse #sustainablemobility https://futurride.com/2025/12/18/bmw-to-showcase-ix3-and-first-amazon-alexa-vehicle-integration-at-ces/
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